top of page



The Chronicles of Data Dives and Coffee Mishaps: A Hilarious Day in the Life of a CRM Analyst
Being a CRM Analyst is no ordinary job. It's a wild rollercoaster ride filled with data mysteries, caffeinated brainstorming sessions,...

Emmanuel Kalikatzaros
Jun 7, 20233 min read


The CRM Analyst's Playbook: Winning Strategies and Pitfalls to Avoid
Customer Relationship Management (CRM) has become an integral part of modern business operations, helping organizations build strong...

Emmanuel Kalikatzaros
Jun 7, 20235 min read


The Customer Connection Code: Unveiling the Truths and Myths of CRM in Modern Marketing
Introduction Customer Relationship Management (CRM) plays a pivotal role in building and maintaining successful customer relationships....

Emmanuel Kalikatzaros
Jun 6, 20233 min read


Unleashing the Power of Omni-Channel Marketing: A Paradigm Shift from Traditional Approaches
Businesses are recognizing the need to adapt to changing consumer behaviors and preferences. Traditional marketing approaches that...

Emmanuel Kalikatzaros
Jun 5, 20233 min read


The Evolution of CRM: From Past to Present and Beyond
Introduction: Customer Relationship Management (CRM) has come a long way since its early beginnings, transforming the way businesses...

Emmanuel Kalikatzaros
Jun 5, 20235 min read


.Mastering the Data Symphony: A Day in the Life of a CRM Analyst
CRM analysts play a vital role in today's data-driven business environment. Through their data analysis, segmentation, performance...

Emmanuel Kalikatzaros
Jun 5, 20233 min read


.Unlocking Telco Success: Crafting Personalized Offers with CRM Systems and Best Practices
Defining the best offer for customers in a telco requires a strategic approach and the implementation of best practices. By leveraging...

Emmanuel Kalikatzaros
Jun 1, 20233 min read


Unveiling the Churn Prevention Arsenal: 10 Strategies to Keep Telecom Customers Engaged and Loyal
Preventing customer churn is of paramount importance. Losing customers can significantly impact a company's bottom line and market...

Emmanuel Kalikatzaros
May 28, 20233 min read
bottom of page