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.Game-Changing Experiments: A/B Testing Your Way to CRM Success
Welcome to our comprehensive guide on A/B testing in CRM! In today's business landscape, building and maintaining strong customer...

Emmanuel Kalikatzaros
Jul 12, 202324 min read
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From Data to Decisions: A Roadmap to Mastering Analytics Techniques (Definitions and Examples)
Data has become an indispensable asset for businesses and organizations across diverse industries. The abundance of data presents both...

Emmanuel Kalikatzaros
Jun 28, 20235 min read
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The Data Analyst's Arsenal: Unleashing the Potential of Hard and Soft Skills
In this article, we will dive into the remarkable combination of hard and soft skills that empower data analysts to excel in their field....

Emmanuel Kalikatzaros
Jun 26, 20236 min read
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.The Roadmap to Effective Data Analysis: 10 Commandments Every Analyst Should Know
Data analysts are like superheroes who unlock the secrets hidden in lots of data. But who says analyzing data has to be serious all the...

Emmanuel Kalikatzaros
Jun 24, 20235 min read
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.Data Analytics Exposed: The Good, the Bad, and the Ugly
Being a data analyst can be an exciting and rewarding career path, but like any profession, it has its own unique set of challenges....

Emmanuel Kalikatzaros
Jun 22, 20234 min read
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Customized Offers, Happy Customers: NBO's Magic in CRM
Businesses face fierce competition for customers' attention and loyalty. To stand out in a crowded marketplace, companies need to deliver...

Emmanuel Kalikatzaros
Jun 14, 20236 min read
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The Power of Basketology: How Customer Habits Shape Retail Strategies
Understanding customer behavior is the key to success. With countless transactions taking place every day, retailers are constantly...

Emmanuel Kalikatzaros
Jun 14, 20238 min read
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.SQL for CRM: Unleash the Power of Data-driven Strategies
Data analysis plays a pivotal role in driving business growth and fostering meaningful customer interactions. To harness the true...

Emmanuel Kalikatzaros
Jun 8, 20234 min read
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Cracking the Code: Decoding CRM and Marketing Jargons for Success
Data Management Professionals often encounter a myriad of jargons and acronyms that can be overwhelming for both beginners and...

Emmanuel Kalikatzaros
Jun 7, 20234 min read
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The Chronicles of Data Dives and Coffee Mishaps: A Hilarious Day in the Life of a CRM Analyst
Being a CRM Analyst is no ordinary job. It's a wild rollercoaster ride filled with data mysteries, caffeinated brainstorming sessions,...

Emmanuel Kalikatzaros
Jun 7, 20233 min read
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The CRM Analyst's Playbook: Winning Strategies and Pitfalls to Avoid
Customer Relationship Management (CRM) has become an integral part of modern business operations, helping organizations build strong...

Emmanuel Kalikatzaros
Jun 7, 20235 min read
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The Customer Connection Code: Unveiling the Truths and Myths of CRM in Modern Marketing
Introduction Customer Relationship Management (CRM) plays a pivotal role in building and maintaining successful customer relationships....

Emmanuel Kalikatzaros
Jun 6, 20233 min read
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Unleashing the Power of Omni-Channel Marketing: A Paradigm Shift from Traditional Approaches
Businesses are recognizing the need to adapt to changing consumer behaviors and preferences. Traditional marketing approaches that...

Emmanuel Kalikatzaros
Jun 5, 20233 min read
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The Evolution of CRM: From Past to Present and Beyond
Introduction: Customer Relationship Management (CRM) has come a long way since its early beginnings, transforming the way businesses...

Emmanuel Kalikatzaros
Jun 5, 20235 min read
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.Mastering the Data Symphony: A Day in the Life of a CRM Analyst
CRM analysts play a vital role in today's data-driven business environment. Through their data analysis, segmentation, performance...

Emmanuel Kalikatzaros
Jun 5, 20233 min read
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.Unlocking Telco Success: Crafting Personalized Offers with CRM Systems and Best Practices
Defining the best offer for customers in a telco requires a strategic approach and the implementation of best practices. By leveraging...

Emmanuel Kalikatzaros
Jun 1, 20233 min read
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Unveiling the Churn Prevention Arsenal: 10 Strategies to Keep Telecom Customers Engaged and Loyal
Preventing customer churn is of paramount importance. Losing customers can significantly impact a company's bottom line and market...

Emmanuel Kalikatzaros
May 28, 20233 min read
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